Tricky Taipei
Client: Kathy Cheng
Year: 2020
Country: Taiwan
Tricky Taipei started as an English-language design and culture blog in 2014. Since then, it’s evolved into a cultural amplifier for Taipei and Taiwan, and grown into a vibrant online community on Facebook, Twitter and Instagram.
With this brand identity project, the goal was to create something more polished compared to what they had before, like the best version of itself. To embody the editorial tone of Tricky Taipei, which is original, unfiltered, amusing and a bit cheeky.
